Another Jewish contestant has entered the Big Brother house.
Advertising guru Jonathan Durden, 49, joins fellow Semites Zachary Lichman and Carole Vincent in the quest to survive the summer and walk away with the £100,000 prize on offer.
The self-made millionaire was due to have his second wedding this summer but has postponed it until the series finishes. He humbly told viewers when entering the Big Brother house that he is certain to win.
Durden, whose first wife Laura died of anorexia is the father of two children. He married Laura at North Western Reform Synagogue in 1984. Durden is also a director of a number of businesses including a student marketing agency.
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