Reggae superstar Sean Paul is set to launch a one-man campaign to stop youth violence in Jamaica on his new album.
The Gimme The Light singer insists his upcoming dancehall release won’t be full of party anthems, but will deal with issues that concern him about his native country.
“The content is just a little different than what people expect from me,” he told MTV.
“It’s not about partying, it’s not about ladies; it’s about the kids with the guns in the streets. It’s more reality.”
And he hopes one new track, Sufferer, prompts gun-wielding gangmembers to give up their arms and stop the violence.
He adds: “I’m talking about the younger generation that has no other option for success than to find a gun somewhere. I try to appeal to them: ‘I know you a sufferer, but it doesn’t mean that you can’t or shouldn’t expect any better.’ “It’s a lot different than from what I usually say, like, ‘Get busy, shake that thing.’”
Paul will dedicate the album to two young friends who have recently been killed in youth-related violence.
“I saw potential in these two kids and many others. It really hit home. And I’m thinking of a voice, I need to say something to people,” he revealed.
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